Developing Key Messages

By Alissa Gould, public relations manager, Boiron USA May 1, 2017 Last month (April 2017), I shared an article on being prepared and asking the right questions for media interviews or other situations. This article builds on reviewing communications basics by discussing message development. Whether you are meeting a retailer or health care professional, talkingContinue Reading

Homeopathic Manufacturers Explore Next-Generation Quality Control

MILWAUKIE, Ore., May 4, 2017 — Member companies of the American Association of Homeopathic Pharmacists (AAHP) gathered to learn about promising new technologies recently used by the U.S. Food and Drug Administration (FDA) to analyze homeopathic products. Developments in this area could lead to industry-wide manufacturing advancements as well as improvements to the homeopathic drugsContinue Reading

Disclaimers in Advertising and Labeling: What Do They Do? Who Does What?

By Mark Land, AAHP President May 1, 2017 The FTC has long recognized that marketing claims may include additional explanatory information to prevent the claims from being misleading. This is FTC’s way of saying disclaimers may cure potentially misleading claims in general or, in our case, homeopathic therapeutic claims specifically. Communicating information to consumers inContinue Reading

United States Food and Drug Administration Office of Pharmaceutical Quality

By Mark Land, AAHP President May 1, 2017 The Office of Pharmaceutical Quality (OPQ), created in Jan. 2015, enhances the U.S. Food and Drug Administration Center for Drug Evaluation and Research’s (FDA CDER) Quality Initiative. It creates a drug quality program as robust as the programs the agency already has in place for drug safetyContinue Reading

AAHP Recognized as Voice of Homeopathy on Capitol Hill

MILWAUKIE, Ore., Apr. 10, 2017 — The American Association of Homeopathic Pharmacists’ (AAHP) Legal & Regulatory Committee recently received the 2017 Henry N. Williams Professional Service Award from the National Center for Homeopathy (NCH). Presented on April 1 during the 2017 Joint American Homeopathic Conference, the award honors the committee’s efforts in working with theContinue Reading

Be Prepared: Media Basics for the Non-PR Expert

By Alissa Gould, public relations manager, Boiron USA April 1, 2017 As more people discover the benefits of homeopathic medicines, our industry may become a larger target for skeptics or media struggling to attract an audience through sensationalized stories. This, unfortunately, is a growing pain of success. Whether you work in operations and manufacturing, medicalContinue Reading

FDA Office of Surveillance and Epidemiology

By Mark Land, AAHP President April 1, 2017 FDA’s Office of Surveillance and Epidemiology (OSE) is positioned within the Center for Drug Evaluation and Research (CDER). OSE evaluates the safety profiles of drugs available to American consumers using a variety of tools and disciplines throughout the life cycle of drugs. OSE maintains a system ofContinue Reading

Analytical Methods

By Mark Land, AAHP President April 1, 2017 When Samuel Hahnemann founded homeopathy at the end of the 18th century, he couldn’t possibly have fathomed the extreme capabilities of today’s analytical technologies. Most instruments currently used to assess homeopathic dilutions can resolve to below one microgram—that is to say, to less than one part perContinue Reading

The State of Technology in Homeopathic Medicine

By Jim Duquesnel, VP-R&D, Hyland’s, Inc. April 1, 2017 “Be careful what you ask for!” This phrase surfaces more often than I would like in the pursuit of advancing homeopathic technology. In six-sigma training years ago, I had admired W. Edwards Deming’s emphasis on quality as the reduction in variability and control of consistency. ThoseContinue Reading

Consumer Label Comprehension

By Mary Borneman, Sr. Director of Communications & Public Affairs, Hyland’s, Inc. March 1, 2017 It’s not news that the Internet and access to information has created what one could argue is the most knowledgeable consumer any business has ever had. From using crowdsourcing and reviews to determine the best electronic or household appliance toContinue Reading